Denim Day 2025 takes place on Wednesday, April 30.
Founded in Los Angeles and now acknowledged worldwide, Denim Day takes place on the last Wednesday of April, which is Sexual Assault Awareness Month.
It began in 1999 as a response to a controversial court ruling in Italy that overturned a rape conviction, claiming the survivor’s tight jeans implied consent. In protest, women in the Italian Parliament wore denim, igniting an international response.
By wearing denim jeans (or any denim clothing) on April 30, you show support for survivors of sexual assault.
In Menomonie The Bridge to Hope provides support and services. Donate or volunteer at https://www.thebridgetohope.org.
For nearly 40 years The Bridge to Hope of Dunn & Pepin Counties has provided shelter, support, information and referrals to those affected by domestic violence, sexual assault and human trafficking. Our vision is to provide a bridge to hope that creates a safer, more just, and compassionate society.